SoLoMoFoo Validating Assumptions
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Sådan validere din forretningside
Af Aaron Sherman
Dette er den femte del af vores illustrerede guide til produktudviklingsserier. I hele denne serie har vi udvidet en produktidee til et forretningskoncept, begyndelsen af en Go-to-Market-plan og udviklede personas til at svare til alle disse dele. Vi har også advaret gentagne gange, at den største risiko en virksomhed, et nyt produkt eller en tjeneste har, gør noget, som ingen ønsker. I denne artikel skal vi dissekere nogle antagelser, vi har lavet, hvordan de påvirker vores arbejde, og hvordan vi kan teste dem. Mange af aspekterne i vores forretningsplan kræver den forudgående antagelse at være sandt, men hvis pludselig den tidligere antagelse er falsk, kan og vil der kunne hoppes over store dele af det fremtidige arbejde.
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Storyboard Beskrivelse
SoLoMoFoo Validating Assumptions - Validate your business assumptions and ideas before you invest time and money
Storyboard Tekst
- Baking Bridget Exists
- Assumption
- I hope people find my cupcakes!
- Survey Office Workers
- Test
- Do you bring food in to share with your office?
- How many average servings are there?
- 4 Times per Year
- Switch to Lunch Meeting Larry
- Change if Test Fails
- I hope people find the left over Chinese Food!
- People will make food and want to give it away for free at work.
- People Will Use an App
- Create a survey to determine how many people bring in free food, and how often. ALSO create a formula with a baseline required to pass.
- Offer a Cupcake to Install an App
- 10 Servings
- Switch the scenario to food being provided from left over meetings and see how this evolves the product.
- Ring a Physical Bell
- Cupcakes in the Breakroom!
- Share Food
- ALERT!
- Cupcakes in the Breakroom!
- If I give you this cupcake, will you install SoLoMoFoo?
- Ring bell to alert people to free food!
- Ding
- Ding
- People will be willing to go to the effort to post and watch for free alerts.
- People Like Free Food
- FREE
- FREE
- This assumption is really two fold: 1) Will people install an app to RECEIVE free food? 2) Will people install an app to PROMOTE free food?
- Leave Free Food in a Kitchen
- Create a physical mechanism to alert people in the company about free food. No app required!
- Come Up with a New Idea
- Hmm...
- People will eat free food found in the kitchen.
- FREE
- Test if people will eat free food in a kitchen, we can go and buy cupcakes and leave them in the kitchen. Come back an hour later... Probably all gone.
- If no one wants your cupcakes, get a glass of milk, eat your cupcakes, and brainstorm a new business idea!
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