यह उत्पाद विकास श्रृंखला के लिए हमारे इलस्ट्रेटेड गाइड का दूसरा भाग है। पिछले लेख में, हमने एक अद्भुत लिफ्ट पिच उदाहरण स्टोरीबोर्ड बनाया जो हमारे उत्पाद का वर्णन करता है और यह सुनिश्चित करता है कि हमारी दृष्टि का मूल उत्पाद है जो वास्तव में उपयोग करना चाहते हैं। यद्यपि हम अभी भी अपनी उत्पाद रणनीति में बहुत जल्द शुरू कर रहे हैं, कुछ व्यापार रणनीतियों की समीक्षा करने के लिए "आगे बढ़ने" के लिए एक क्षण लेते हुए अब हमें उत्पाद विकास प्रक्रिया में गहरी बातचीत करने की इजाजत होगी।
Business Model Comparison to help with gtm or go to market strategy
स्टोरीबोर्ड पाठ
Revenue Model
Selling Licenses to a Company
Enterprise
50 Licenses for $49.95 per Year
Buy Now
Ad Revenue
Consumer
Free Cupcakes on the 7th floor kitchen
Growth Model
The IT deparment will log in to solomofoo.com and purchase licenses for however many users they need.
Convincing HR this is a Great Benefit
As part of the in-app experience ad banners will be shown to users.
Viral Usage
CLICK ME!!!! I'm an Ad!
Five EASY ways to improve Company Morale
Follow me and all my snacks. Just Install SoLoMoFoo
User Benefits
Go after the HR market who has budget to afford the software, that IT will then install. Sponsored blog posts on tips and tricks is a great channel.
Happier Employees
I love the increase in free food in the office!
Whenever food is shared, add the ability to leave a print out with a QR code for people to subscribe to updates.
Personal Praise
You just received a new review
Corporate customers are happy if their employees are happy. When employees are hangry, everyone loses!
For the person bringing in the snack, feeling appreciated for their craft is a major ego boost.
AMAZING CUPCAKE
Risk
Legal Liability
Please be very careful. You already know you have a dangerous peanut allergy!
Strangers Showing Up
Who are these people?!
Companies don't want to be liable if there is a bad reaction to free food and they are perceived as being a part of the process and therefore responsible.
If random people start showing up at the door the person who posted the food is going to look foolish! In the enterprise version alerts are automatically localized to the company.