SoLoMoFoo Business Model Comparison
You can find this storyboard in the following articles and resources:
How to Choose the Right Go-To-Market Strategy
By Aaron Sherman
This is the second part of our Illustrated Guide to Product Development series. In the previous article, we made an amazing elevator pitch example storyboard describing our product and making sure the core of our vision was a product people would really want to use. Although we are still very early on in our product strategy, taking a moment to “jump ahead” to review a few business strategies now will allow us to have deeper conversations throughout the product development process.
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Check out some of our other business articles!
Storyboard Description
Business Model Comparison to help with gtm or go to market strategy
Storyboard Text
- Slide: 1
- Selling Licenses to a Company
- 50 Licenses for $49.95 per Year
- Buy Now
- The IT deparment will log in to solomofoo.com and purchase licenses for however many users they need.
- Slide: 2
- Ad Revenue
- Free Cupcakes on the 7th floor kitchen
- CLICK ME!!!! I'm an Ad!
- As part of the in-app experience ad banners will be shown to users.
- Slide: 3
- Convincing HR this is a Great Benefit
- Five EASY ways to improve Company Morale
- Go after the HR market who has budget to afford the software, that IT will then install. Sponsored blog posts on tips and tricks is a great channel.
- Slide: 4
- Viral Usage
- Follow me and all my snacks. Just Install SoLoMoFoo
- Whenever food is shared, add the ability to leave a print out with a QR code for people to subscribe to updates.
- Slide: 5
- Happier Employees
- I love the increase in free food in the office!
- Corporate customers are happy if their employees are happy. When employees are hangry, everyone loses!
- Slide: 6
- Personal Praise
- You just received a new review
- AMAZING CUPCAKE
- For the person bringing in the snack, feeling appreciated for their craft is a major ego boost.
- Slide: 7
- Legal Liability
- Please be very careful. You already know you have a dangerous peanut allergy!
- Companies don't want to be liable if there is a bad reaction to free food and they are perceived as being a part of the process and therefore responsible.
- Slide: 8
- Strangers Showing Up
- Who are these people?!
- If random people start showing up at the door the person who posted the food is going to look foolish!In the enterprise version alerts are automatically localized to the company.
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