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NextWidget SWOT

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NextWidget SWOT
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BATNA

How to Prepare for a Negotiation

by Nathanael Okhuysen

This is our go-to negotiation guide with storyboards. Plan out your next negotiation with business tools like SWOT, Johari Window, BATNA, and more. Using storyboards in your preparation is useful to share your ideas with colleagues and fellow negotiators.




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Check out some of our other business articles!



Storyboard Description

how to negotiate - example SWOT Analysis of the fictional start-up NextWidget

Storyboard Text

  • Strengths
  • Weaknesses
  • • Multi-talented staff • Valuable IP • Low overhead • Well executed agile development
  • Opportunities
  • NextWidget S.W.O.T.
  • • Limited expertise in manufacturing • Low margins • Limited compatibility environment
  • Threats
  • It's great! You should definitely get one!
  • Have you seen the new smart-widgets?
  • I've been thinking of getting one. Do you like yours?
  • Welcome to the 1st Annual Smart-Widget Conference!
  • • Demand projected to increase over the next 5 years • Could integrate well with major SaaS ecosystems • First mover in smart-widget market
  • • Field is open to competition • Compatibility environment could disappear
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